AMA Handbook for Customer Satisfaction

Type
Book
Authors
ISBN 10
0844234540 
ISBN 13
9780844234540 
Category
Unknown  [ Browse Items ]
Publication Year
1993 
Pages
231 
Description
Unlock the secrets to planning and implementing a comprehensive customer satisfaction program with this easy-to-apply introduction to the principles of customer satisfaction research. Step-by-step guidelines and dozens of examples from Burger King, Baxter Healthcare Corporation, and more. - from Amzon 
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