Managing Today's Public Library: Blueprint for Change

Type
Book
Authors
ISBN 10
0872878074 
ISBN 13
9780872878075 
Category
Circulation  [ Browse Items ]
Publication Year
1994 
Publisher
Pages
185 
Subject
Public Libraries- United States 
Description
Marketing concepts, such as product mix, line, and item, are brought into the context of public libraries. Focus is always on the library client as the author covers subjects from the public library mission, leadership, and technology to service priorities, staff development, and evaluation. This dynamic work treats the complex nature of public library service as an opportunity for excellence and diversity. It will serve as a primary source for public library personnel at all levels of management in libraries serving communities of varying sizes and structures. - from Amzon 
Number of Copies

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